Saturday, July 7, 2018

Downtown Chicago Restaurant Area Nicknames from the 1900s.

Bob's Quick Lunch at 295 1/2 West Van Buren Street at Clark Street downtown Chicago in 1904. (Address before the 1909 Chicago Street Renumbering project.)
Beginning at the turn of the century, restaurants group together in downtown (the Loop) Chicago. The reason is not hard to understand. Groups of the same kind of restaurants attracted flocks of lunch customers who knew they were likely to find something they wanted to eat. Chain restaurants were becoming common and lesser-known restaurants were eager to locate near the successful eating establishments to catch their overflow. It was also used as a marketing ploy as City officials nicknamed streets of similar style restaurants as a "row" to help boost the local economy.
Cafeteria Row: Wabash Avenue had the largest number of self-service restaurants in the world.
Restaurant Row: Randolph Street where there were 39 busy restaurants within a six-block stretch.
Toothpick Row: Clark Street had lots of lunchroom businesses.
compiled by Neil Gale, Ph.D. 

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