A Top University History Professor Critiques this Merchandise Mart Building Article.

I received this message on January 29, 2024.

From: r########@princeton.edu
To: livinghistoryofillinois@yahoo.com
Date: January 29, 2024


Dr. Neil Gale,

Hello. I'm R### ########, a History Professor at Princeton University. I was messaged a link to Chicago's Merchandise Mart article you published. I thought you would like to read the critique I wrote at a colleague's request.

Here are some specific things I liked:

Vivid and descriptive language: 
Your use of strong verbs and descriptive adjectives paints a picture of the Mart and its history. For example, you describe the Mart as a "colossal monolith" and its Art Deco style as "sleek lines, geometric forms, and limestone-terracotta cladding exuding modernity and ambition."

Clear structure: 
The article moves chronologically through the Mart's history, making it easy for the reader to follow the timeline of events. Additionally, the sidebars (great idea!) provide interesting additional information without interrupting the main flow of the story. The use of quality, original photographs adds to the readers' experience.

Interesting facts and anecdotes: 
You include fascinating details about the Mart, such as its status as the largest building in the world, the rooftop helicopter landing pad, the extensive use of the Mart by government offices, and the Mart's public transportation accessibility.

Balanced perspective: 
Acknowledging the problematic aspects of the Mart's history, such as the controversial "Indian heads" (busts), and the exclusion of women from the "Hall of Fame," effectively addresses these complex issues. This adds depth and nuance to your writing.

In the introduction, you mention the Mart's modern role as a tech hub and its economic impact, highlighting Mart's continued relevance beyond its historical significance.
 
Unexpected:
The complete list of Indian heads paired with the correct pronunciations of their tribal names, is a valuable resource for educators to use in engaging students of all ages.

I am truly impressed by your comprehensive and well-balanced presentation of the Merchandise Mart's story. Your capabilities in both language usage and storytelling are astounding.

Best Wishes,
Dr. R### ########

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